Marvel's X-Men and ASICS Gel-Lyte III Collaboration Unveils Exciting Sneaker Collection at San Diego Comic-Con

Marvel's X-Men and ASICS Gel-Lyte III Collaboration Unveils Exciting Sneaker Collection at San Diego Comic-Con

In a thrilling celebration of X-Men’s 60th anniversary, Marvel Comics has joined creative forces with KITH and ASICS to release the X-Men and ASICS Gel-Lyte III sneaker collection.

Marvel X-Men and ASICS Gel-Lyte III
Image Courtesy of KITH

Revealed at San Diego Comic-Con, the collection pays homage to the iconic X-Men characters with a fusion of style and nostalgia.

The X-Men-inspired Gel Lyte III’s showcases the individuality of characters like Beast, Cyclops, Gambit, Rogue, Storm, and Wolverine across seven striking colourways. Each sneaker boasts unique fabrications and colour schemes that perfectly capture the essence of mutant heroes.

Adding that extra element of surprise, the collaborative sneakers arrive in blind packaging, replicating the excitement of opening a pack of trading cards. Buyers will uncover the character-specific design only upon unboxing, heightening the anticipation and collectibility.


To further delight fans, KITH has recreated classic Marvel trading cards from the 1992 Uncanny X-Men Series 1. These exclusive cards feature Marvel and KITH logos, accompanied by dual KITH and PSA co-branding. Card collectors and sneaker enthusiasts alike will be thrilled by this fusion of memorabilia and footwear.

X-Men x ASICS GEL LYTE III
Image Courtesy of KITH

The X-Men and ASICS Gel-Lyte III collection will be available to purchase at San Diego Comic-Con from July 19 to 23. Following the exclusive launch, fans can secure their favourite pairs starting July 28th at KITH.com and select KITH stores.

Never miss a release, check out our sneaker news page here

Leave a comment

RELATED ARTICLES

Nike Air Bakin SP OG 'Varsity Red' Returns This Fall
Nike Air Bakin SP OG 'Varsity Red' Returns This Fall
Nike Basketball is turning the clock back to the late ’90s with the return of one of its most unmistakable court clas...
How To Clean Your Sneakers Without Water
How To Clean Your Sneakers Without Water
Walking around the streets. Dirt. A couple drinks with friends. Spills. Hitting the skatepark. Scuffs. We know a good...
Air Jordan 4 ‘Jackie Robinson’ Celebrates A Baseball Icon In 2027
Air Jordan 4 ‘Jackie Robinson’ Celebrates A Baseball Icon In 2027
Jordan Brand is stepping up to the plate in 2027 with an Air Jordan 4 that pays tribute to one of baseball’s most imp...